We Speak I.T.
To demonstrate that Cogeco Data’s customer service representatives are IT professionals, we created an integrated campaign that uses a DOS inspired design, industry references, and language that only IT guys would get.
Recognition: CMA Silver Award, ECHO Leaders Award
Scope of work: Print, OLV, Digital, OOH, Social
Role: Art Director
CREDITS
Agency: OgilvyOne
Art Director: Ali Asfour
Copywriter: Phil Coulter
Associate Creative Director: Alex Furrer
Chief Creative Officer: Matt Hassell